Senior Digital Marketing Manager - Re:Them

Expedite Commerce

Philippines
Permanent
Full-time

1 month ago
Apply easily

ReThem is seeking a results-driven Senior Digital Marketing Manager to lead the strategy, execution, and performance tracking of its media buying and SEO initiatives. This role is perfect for a seasoned digital marketer with deep B2B experience, a passion for performance analytics, and a proven track record in scaling digital channels.You’ll work at the intersection of data, content, and growth — managing end-to-end SEO optimization and media buying performance while ensuring everything is measured, automated, and continuously optimized for ROI.Key ResponsibilitiesSEO & Organic Growth

Lead technical and strategic SEO audits, including site health, crawlability, page speed, and schema optimization.
Own on-page SEO across content, metadata, keyword mapping, and internal linking.
Oversee backlink acquisition and outreach strategies to build high-authority domain profiles.
Optimize visibility and performance of ReThem’s digital properties in search engines (Google, Bing, etc.).
Monitor search rankings and traffic behavior using tools like SEMrush, Google Search Console, and Analytics.

Media Buying & Paid Campaigns

Plan and execute paid media campaigns on platforms like LinkedIn, Google Ads, Taboola, and industry-specific networks (e.g., G2, Capterra, Gartner, Software Advice).
Track media spend, impressions, CTRs, and conversion rates with clear attribution frameworks.
Partner with sales to optimize paid campaigns for lead quality and lifecycle velocity.
Implement A/B and multivariate testing for ad creatives, targeting, and landing pages.

Performance Tracking & Reporting

Develop real-time dashboards in Google Looker (Data Studio) to monitor SEO KPIs, ad spend efficiency, and lead funnel progression.
Set up and maintain conversion tracking via Google Tag Manager, UTM frameworks, and CRM integrations.
Analyze campaign data to recommend scalable improvements and identify growth levers.

Core Tools & Technologies

SEO & Analytics: SEMrush, Screaming Frog, Google Analytics, Google Search Console, Google Tag Manager
Ad Platforms: Google Ads, LinkedIn Ads, Taboola, Facebook Ads, Capterra, G2
Marketing Automation & CRM: HubSpot, Pardot, Salesforce, Zoho CRM, Keap (InfusionSoft), Zapier, GoHighLevel, Wordpress
Tracking & Reporting: Google Data Studio (Looker), Google Tag Manager, UTM protocols
Project Collaboration: Trello, Slack, Jira, Miro

RequirementsQualifications

5+ years of experience managing full-funnel digital marketing programs with strong SEO and media buying ownership.
Demonstrated success in driving B2B lead generation through paid channels and organic visibility.
Strong grasp of digital measurement, attribution modeling, and CRO tactics.
Ability to translate complex performance data into actionable insights for stakeholders.
Experience in startup or high-growth environments preferred.

What You Bring to ReThem

A hybrid approach to strategy + execution, comfortable toggling between CMO-level insights and hands-on optimization.
A data-first mentality with a keen eye on performance metrics, dashboards, and incremental wins.
Passion for storytelling through metrics — connecting media buying and SEO efforts to business results.
Comfort navigating ambiguity and prioritizing impact in a fast-evolving digital ecosystem.

BenefitsWhy Join Us

Flexible remote schedule with real ownership over your work.
Be part of a company transforming billing and commerce with AI.
Work cross-functionally in a fast-paced, high-growth environment.
Contribute to operational excellence and scalable processes.

Desired Work Timings: 7am EST to 4pm EST (flexible)

Expedite Commerce