Integrated Marketing Communications Manager

Monde Nissin

  • Pasig City, Metro Manila
  • Permanent
  • Full-time
  • 1 month ago
What you'll do:As the IMC Manager, you will lead and support the Monde Nissin brands with effective and creative media and communications solutions that will drive business growth and efficiency. You're the expert in media platform knowledge (ATL, digital, ecomm, PR, influencer, etc), in setting communication priorities, and in content/context that best addresses brand objectives.
  • Media Platform/Channel Specialist
  • Recommend the best channel mix to address business, marketing, and communication challenges based on understanding of media channels (ATL, Digital, influencer, etc) - its principles, strengths, roles, and KPIs.
  • Recommend forward actions for assigned brands depending on past results and benchmarks with the goal of continuously improving media results. Understanding of media data – TARPS, Reach, Impressions, Ad Recall, VTR, SOI, SOV, among others.
  • Recommend the right communication, context, or trend within identified platforms based on knowledge of what is current and relevant in the platform.
  • Negotiate the best media cost that will drive efficiency and results.
  • Consumer Insight and Communication Strategy Specialist
  • Initiate new and innovative strategic communication campaigns and/or executions that will further elevate the brand in achieving its business or marketing objective. Recommendations must be based on current consumer trends on Marketing, Advertising, Media, Entertainment, and Content.
  • Project Manager
  • Excellently handle multiple Media and Communication requirements across a portfolio of brands.
  • Support end-to-end project management for Media Maximization campaigns from brief development, agency proposals, cost and timeline management, and measuring results.
  • Internal and external stakeholder management for all projects handled (Brand teams, creative/media/PR/influencer marketing agency, Finance teams, endorsers, production, ecommerce, etc) to ensure all parties are aligned with project development.
By submitting your application, you expressly agree, consent, and authorize the Company to collect, process, store, share/transfer, and retain the Personal Data for any of the purposes stated in this Notice and in accordance with the Data Privacy Act; To view the Privacy Notice for Job Applicants of Monde Nissin Corporation, you may request it from the hiring manager.Your strong passion to learn and accelerate your career, backed up with the following experience and knowledge:
  • Strong interest in content or communication strategy development. Well-versed and updated with current trends in digital platforms and content.
  • Consumer Insighting - Holistic understanding of consumers’ attitudes, behaviors, and media habits.
  • Operational Decision Making – Securing relevant information and identifying key issues; committing to an action after developing alternative courses of action that take into consideration resources, constraints, and organizational values.
  • Persuasiveness - Persuading or influencing others to accept a point of view, adopt a specific agenda, or take a course of action; shows initiative in
  • Developing Strategic Relationships - Using appropriate interpersonal styles and communication methods to influence and build effective relationships with business partners.
Mid-Senior Level / Manager Sales and Marketing Fast Moving Consumer Goods 1 opening Bachelor's degree graduateMonde Nissin Corporation has been giving Filipino consumers quality products and service for the past 35 years. The company has consistently been among the top corporations in the Philippines and is considered as one of the industry leaders in both noodles and biscuits product categories with well-loved Filipino brands such as Lucky Me! Instant Noodles, Nissin Wafer, Nissin Butter Coconut, Eggnog, Skyflakes and the like.Monde Nissin's subsidiaries include Monde M.Y. San, manufacturer of iconic biscuit brands SkyFlakes and Fita; Monde Nissin Thailand; Monde Nissin Singapore, and Monde Nissin Australia, comprising the businesses Black Swan, Nudie, and Menora Foods. Get to know us more! Visit our website at www.mondenissin.com

Kalibrr