Campaign Merchandise Manager, Integrated Marketing & Communications (Philippines E-commerce)

  • Taguig City, Metro Manila
  • Permanent
  • Full-time
  • 6 days ago
Responsibilities About our team Our SEA Integrated Marketing & Communication team is a dynamic group of creative minds, strategists, and marketing enthusiasts who are passionate about redefining the way people shop online. As a pivotal part of Bytedance&aposs E-commerce Business, we work tirelessly to showcase the innovative potential of our platform, bridging the gap between users and their favorite contents & products. The team&aposs core responsibility is to craft and execute integrated marketing and communications & campaign strategies that resonate with our diverse audience across SEA. We build brand awareness, drive user engagement, and enhance the overall shopping experience. Responsibilities: - Responsible for campaign product registration, increasing campaign total platform registered product GMV penetration through clear seller give and take, seller outreach tools and close collaboration with clusters - Develop merchandise strategies for different scenarios like Live, Short Video and Product Card, and help to drive GMV uplift for these scenarios through product selection, recruitment and subsidies - Responsible for designing and optimizing co-funded voucher mechanisms in campaigns to improve campaign ROI Qualifications Minimum Qualifications: - Bachelor&aposs Degree - 1-3 years of e-commerce experience - Familiarity with e-commerce platform brand marketing strategies Preferred Qualifications: - In-depth understanding of both eCommerce business and merchandise management - Experience in merchandising, product sourcing, or inventory management, strong in cross-team communication and collaboration, and ability to quickly capture business pain points and opportunity About Us Founded in 2012, ByteDance&aposs mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Lemon8, CapCut and Pico as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content. Why Join ByteDance Inspiring creativity is at the core of ByteDance&aposs mission. Our innovative products are built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day. As ByteDancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us. Diversity & Inclusion ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too. Show more Show less

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