Creative Content Strategist | Copywriting, Research & Social Media Storytelling ( Best option to attract both creative + strategic candidates ) About Royale At Royale , we're more than just a health and wellness company-we're building a premium lifestyle brand that inspires trust, transformation, and confidence. Our products are science-backed and designed to help people live healthier, more beautiful lives. We believe that great content is the bridge between our brand and the people we serve. That's why we're looking for a Creative Content Strategist who can combine copywriting, research, and creativity to bring Royale's story to life across social media. Role Overview This is not a simple "posting" role. We want someone who will: Deeply understand Royale's products -their features, benefits, and the science behind them. Be a great researcher , finding insights on customer needs, competitor activity, and social media trends. Create engaging posts, scripts, and reels that connect emotionally with our audience. Develop fresh, creative concepts that keep Royale ahead in the digital space. Key Responsibilities Write clear, persuasive, and inspiring copy for posts, ads, and video scripts. Research and understand Royale's products to highlight them effectively in content. Explore social media trends, competitors, and audience behavior to create standout ideas. Collaborate with designers and video editors to deliver creative, on-brand content . Track content performance and suggest improvements for higher engagement. Ensure every piece of content is aligned with Royale's brand voice and premium positioning . What We're Looking For 2-4 years experience in content creation, copywriting, or social media strategy. Strong research skills : ability to study products and competitors deeply. Excellent copywriting and storytelling ability. Creativity in video scripting and short-form storytelling (Reels, TikTok, YouTube Shorts). Familiarity with social media algorithms and formats . A mix of creativity + strategy + product knowledge . Skills That Impress Us Copywriting & storytelling Deep product research ???? Creative video concepts ???? Trend scouting & competitor analysis ???? Branding & tone-of-voice alignment ???? What We Offer A chance to shape Royale's brand voice and digital presence . Work on premium health and wellness products . Opportunities to grow into senior strategist or manager roles . A supportive, creative, and innovative marketing team. How to Apply If you're a storyteller, researcher, and creative strategist who wants to turn product knowledge into content that inspires, we'd love to hear from you. Show more Show less