Performance Marketing Specialist (Search Ads)

Philippines
US$9.00-10.50 per hour
Permanent
Full-time

10 days ago
Apply easily

GrowthAssistant is looking for a Performance Marketing Specialist to join our team and support one of our US-based clients in the software industry. In this role, you’ll help execute SEM campaign setup, monitor, and provide the needed reports to the stakeholders. This is a great opportunity for someone experienced in paid search/search engine marketing and who enjoys digging into data and research to support growth in marketing goals.The GA Benefits:

100% Work From Home
Attendance, Performance, and Referral Bonuses
Paid Holidays (US) and Paid Time-offs
Health Insurance
Continuous Learning and Development
Bi-weekly salary payout
Work-Life Balance

Core Tasks:

Support SEM campaign setup: keywords, ad copy, and landing pages
Conduct keyword and competitor research using Ahrefs, SEMrush, and Keyword Planner, etc.
Work with regional teams to localize or refine keywords and ad copy
Review search terms daily and apply negative keywords
Monitor daily spend pacing and report variances
Assist with landing page updates and A/B tests
Pull and analyze SEM performance data for weekly and monthly reporting

Must-haves:

3 - 4+ years of SEM experience
2+ years of experience with Google Ads, Ahrefs, SEMRush or a similar tools
Proficiency in the English language, both written and verbal
Proficient in Excel or Google Sheets/Doc (V-lookups, pivot tables, etc.)
Strong editing skills - client to provide supportive tools (Grammarly, ChatGPT, etc.)
Self-motivated and proactive with a desire to learn
Hands-on experience with Google Search Ads
Comfortable with spreadsheet-based analysis and formulas
Ability to work PST for 4 (of 8) hours per day
Recent graveyard shift experience and amenable to work following the U.S. business hours

Nice-to-haves:

Basic familiarity with Salesforce reporting
Ability to edit or adapt creative assets using Figma (other design tool)
Experience with new market SEM launches
Experience with landline large budget SEM campaigns

Growth Into:

Write a compelling draft SEM ad copy and audit existing ads for performance improvements
Optimize Google campaigns based on data trends from ROAS, CTR, CPM, etc., as well as client-provided parameters/guardrails
Provide basic insights and trends on core reports - client to provide training

SALARY RANGE: Up to PHP100K/mo (USD9-10.50/hr)APPLICATION PROCESS: Initial Interview - Eskills Assessment - GA Final Interview - Client Interview*FOR PH candidates onlyPowered by JazzHR

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