Associate Digital Director
Publicis Groupe View all jobs
- Manila City, Metro Manila
- Permanent
- Full-time
OverviewThe Associate Digital Director plays an integral part in the creation, execution and monitoring of digital media plans to secure the best investment options in a variety of channels (social, online video, display, programmatic etc.) to maximize reach to targeted consumers. The ideal candidate for this position will be a thoughtful yet quick and agile decision maker who loves data and has the proven ability to lead strategic digital buying initiatives in a fast pace, ever-changing environment.
ResponsibilitiesMedia Competencies
- Oversee a portfolio of digital media clients, with a focus on strategic vision, team management, process refinement, and financial administration
- Manage all projects to ensure the highest level of quality assurance, performance and innovation
- Steward client interest in the areas of tracking and delivering measurable results and analytics, market knowledge, and audience insights
- Promote when appropriate, the use of other agency services - research, technology, creative, etc. - in executing the media campaigns and cohesive programs
- Stay well versed of new technologies and trends in order to apply strategically to client’s business as well as proactively construct business building ideas
- Work collaboratively in planning sessions regarding client strategy and approach, providing leadership, consultation and acting as a voice for digital media
- Establish and manage relationships with senior media clients as well as be a key agency contact and resource for clients across other disciplines/departments
- Partner with other brand agency leads to deliver unified cross-platform strategies and ideas
- Collaborate with agency cross functional teams to deliver cohesive business solutions and strategies
- Manages workflow, efficient and profitable servicing of clients, staffing levels, fosters healthy team structure, team assignments
- Manage and oversee monthly and end of campaign client billing, digital media budget reconciliations
- Maintain knowledge of reporting, analytic, auditing, and financial platforms and tools along with their functionality
- Keep other agency departments informed about the digital media work produced for clients and best practices
- Liaise with high-level brand representatives including VPs and CMOs
- Enforce established agency policies and procedures; work continually
- Assist in new business efforts as needed
- Embody Publicis Media’s values and cultivate them among the team
- Provide leadership/motivation and convey the vision and values of the agency to media staff
- Critiques, conducts reviews, performance evaluation of media team to ensure that effective, efficient and profitable staff operations are maintained; working closely with Digital Planners and Digital Buyers and other assigned staff to provide mentorship and guidance to the team
- Serve as point of escalation for client issues and concerns