
Media Relations Specialist
- Manila City, Metro Manila
- Permanent
- Full-time
- Cultivate and maintain strong relationships with media across business, tech, lifestyle, and general news beats, as well as with editors and producers at various levels.
- Support the creation and implementation of strategic campaigns and Shopee's corporate initiatives by crafting and executing tailored media engagement strategies for each plan and campaign, effectively reinforcing the brand narrative.
- Assist in preparing press materials, including drafting initial versions of press releases, Q&As, media pitches, and event write-ups, in close collaboration with senior team members.
- Coordinate media interviews, briefings, and press events to ensure all logistics and stakeholder needs are met.
- Track and analyze media coverage, identify key trends, and compile regular reports with relevant insights for internal teams.
- Provide support in managing media queries and issues management under the guidance of senior communications leads, ensuring prompt, accurate, and aligned responses.
- Collaborate closely with internal teams, including risk, marketing, and regional counterparts, to ensure consistency in messaging and identify potential media opportunities.