Lead Generation Specialist

Adarna House, Inc.

Quezon
Permanent
Full-time

14 hours ago

Adarna House is currently in need of a results-driven Lead Generation Specialist to identify, attract, and qualify potential clients. You will play a key role in fueling the sales pipeline by researching prospects and optimizing lead generation strategies across multiple channels.Responsibilities include but are not limited to:

Research and identify high-quality leads through online tools, databases, and social platforms
Execute outbound campaigns (email, LinkedIn, calls) to engage potential clients
Qualify leads based on defined criteria and schedule meetings for the sales team
Maintain a database of accurate prospect information, preferably through the use of a CRM platform
Collaborate with marketing and sales teams to align messaging and targeting
Track, analyze, and report on lead generation performance and conversion metrics
Continuously test and improve strategies and scripts

Bachelor’s degree in Business, Marketing, or any related field
Experience in lead generation, sales, or business development a plus
Strong research, communication, and interpersonal skills
Experience with CRM tools and lead generation platforms a plus
Highly organized, detail-oriented, and self-motivated
Ability to work independently and meet targets

Retirement Benefit Plans
Life Insurance
Medical / Health Insurance
Paid Sick Leave
Employee Discounts
Paid Holidays
Paid Vacation Leave

Entry Level / Junior, Apprentice Sales and Marketing Publishing 1 opening Bachelor's degree graduateAdarna House is a conversation that began in 1980, when it was founded to respond to the need of Filipino children to develop their minds through enjoyable learning opportunities and memorable literary experiences. Today, this conversation includes a multitude of treasured partners who share our enthusiasm for children, our commitment to education, and our passion for reading. The best Filipino writers, illustrators, and researchers help us create products that feature Filipino values, culture, history, and experiences. Readability and systems experts are invaluable to the development of our materials and programs that aim to improve reading skills in Filipino. A new generation of readers, beyond the Philippines, have also pushed us towards engaging with them on a different platform through Buribooks.Our literacy programs are born of our relationships with the public and private sectors. We continue to strengthen these alliances with the help of our primary allies—The Raya School, which offers progressive education from preschool to high school, and the Adarna Group Foundation, Inc. (AGFI), which focuses on local government-based early literacy programs. Through our programs and products, we are happy to continue the conversation with our most valued partners, the Filipino children. It is their curiosity that keeps us motivated, their creativity that we wish to equal, and their potential for greatness that we will always strive to serve. It is they who keep us committed to our duty: to create good playmates, classmates, and friends not only for children, but also for art, literature, and country.

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