Facebook Media Buyer

Cr8 Solutions

Makati City, Metro Manila
Permanent
Full-time

1 month ago

Marketing Manager Facebook Media BuyingWe are seeking a data-driven and results-oriented Facebook Media Buying Marketing Manager to lead our paid social advertising initiatives. This role is ideal for someone with deep expertise in Facebook Ads (Meta platforms), performance marketing, and the fast-paced world of digital growthparticularly in entertainment, e-commerce, or high-engagement digital verticals.As the Marketing Manager, youll work closely with creative, analytics, and product teams to deliver high-performing ad campaigns. Youll be responsible for developing strategies, managing budgets, optimizing ad performance, and driving measurable results through Facebook and Instagram advertising.Experience in fast-paced, digital-first industries is highly preferred, especially in environments where paid media is a core growth driver.Key Responsibilities:

Develop and manage Facebook/Meta ad campaigns to meet performance and ROI goals.
Own the full campaign lifecyclefrom strategy and setup to optimization and reporting.
Conduct A/B testing for creatives, targeting, and placement to maximize efficiency.
Analyze ad performance metrics and generate reports with actionable insights.
Collaborate with design and content teams to create engaging and effective ad creatives.
Stay up-to-date with Meta Ads Manager updates, policies, and algorithm changes.
Coordinate with cross-functional teams to align on campaign goals and messaging.
Monitor competitors, trends, and audience behaviors to identify new growth opportunities.
Manage daily and monthly ad spend budgets with accuracy and accountability.

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