Key Account Manager (Food & Beverages)
Fredley Group of Companies View all jobs
- Quezon City, Metro Manila
- Permanent
- Full-time
The Key Account Manager (KAM) is responsible for managing and growing strategic franchise accounts while driving lead generation and conversion within the food and beverages sector. This role focuses on building strong client relationships, ensuring franchise success, and identifying new business opportunities to expand the company’s footprint.Key Responsibilities:
- Manage and nurture relationships with key franchise partners and accounts to ensure long-term success and satisfaction
- Serve as the primary point of contact for franchisees, addressing concerns, resolving issues, and ensuring alignment with brand standards
- Identify, qualify, and convert new leads into franchise opportunities or business partnerships
- Develop and execute account plans to drive sales growth, market penetration, and profitability
- Monitor franchise performance metrics and provide actionable insights and recommendations
- Collaborate with internal teams (marketing, operations, finance) to support franchise growth and campaign execution
- Conduct regular business reviews with franchisees to assess performance and identify improvement areas
- Ensure compliance with company policies, operational standards, and brand guidelines
- Track market trends, competitor activities, and customer preferences to identify new opportunities
- Prepare sales forecasts, reports, and account performance updates for management
- Bachelor’s degree in Business Administration, Marketing, Hospitality Management, or related field
- Proven experience in key account management, sales, or business development (preferably in food & beverages or franchising)
- Strong understanding of franchise business models and operations
- Excellent communication, negotiation, and relationship-building skills
- Analytical mindset with the ability to interpret data and make strategic decisions
- Self-motivated, goal-oriented, and able to manage multiple accounts simultaneously