Marketing Assistant

Pasig City, Metro Manila
Permanent
Full-time

13 days ago

Summary: We are looking for a highly motivated and creative Marketing Assistant to join our team, supporting both Just G and Gingersnaps. This role will focus on social media management, content creation, copywriting, trend analytics, campaign tracking, and mall coordination. The ideal candidate should bring fresh ideas, a strong personality, and a creative mindset to help us grow our digital presence and engage our target audience.Key Responsibilities:1. Social Media Management & Posting

Manage day-to-day posting schedules for Just G and Gingersnaps across platforms (Instagram, Facebook, TikTok, etc.).
Ensure posts align with brand voice, seasonal campaigns, and marketing calendars.
Engage with followers through comments, DMs, and community interactions.

2. Trend Monitoring & Analytics

Track and analyze social media trends, audience behavior, and competitor activity.
Provide regular/monthly reports with insights and recommendations to improve engagement and reach.
Suggest innovative content ideas based on what’s trending across Gen Z and Millennial audiences.

3. Content Creation & Copywriting

Write compelling short-form and long-form copy for social media, website, newsletters, and campaigns.
Assist in creating multimedia content (images, videos, reels, stories) in collaboration with the creative team.
Develop engaging captions, hashtags, and storytelling concepts tailored to each platform.

4. Campaign Support & Reporting

Work closely with the marketing team on campaign rollouts, product launches, and seasonal promotions.
Help brainstorm creative concepts and execute them effectively across digital platforms.
Coordinate with malls and leasing/marketing teams to ensure mall mileage (visibility, branding placements, and promotions) are maximized.
Track and prepare reports on mall mileage executions (posters, digital screens, banners, in-mall events, etc.).
Assist in monitoring email marketing campaigns, tracking open rates, click-throughs, and overall performance.

Qualifications

Bachelor’s degree in Marketing, Communications, Multimedia Arts, or related field.
1–2 years of experience in social media management, copywriting, or digital marketing (fresh graduates with strong portfolios are welcome).
Strong writing skills with the ability to adapt tone for different brands.
Familiarity with social media platforms, analytics tools, and content scheduling platforms.
Creative thinker with a good eye for visuals, trends, and storytelling.
Strong personality, confident in sharing ideas and working in a fast-paced environment.
Basic photo/video editing skills are a plus.
Knowledge of email marketing tools (e.g., Mailchimp, Klaviyo, or similar) is an advantage.
Experience in mall coordination, marketing mileage tracking, or event support is a plus.

Entry Level / Junior, Apprentice Media and Creatives Apparel / Fashion 1 opening Bachelor's degree graduateGingersnaps | Where Creativity, Craftsmanship, & Passion Come TogetherAt Gingersnaps, we believe in the magic of everyday dress-up—where fashion becomes a form of play, self-expression, and discovery. Inspired by childhood wonder, we create timeless yet contemporary children’s wear that blends nostalgia with modern style. From everyday essentials to elegant occasion wear, our designs encourage confidence, creativity, and joy in every child’s journey.As we grow globally, expanding across Asia, Europe, and the US, we remain deeply committed to quality, sustainability, and craftsmanship. We take pride in designing high-quality, thoughtfully crafted pieces that stand the test of time.Gingersnaps is more than a brand—it’s a community of passionate designers, innovators, and storytellers shaping the future of children’s wear. If you’re looking for a workplace that values creativity, collaboration, and purpose, we’d love to have you on board.Join us as we bring beautiful, high-quality fashion to the next generation!

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