Email Marketing Specialist (Klaviyo / eCommerce) - 3+ years experience

  • Philippines
  • Permanent
  • Full-time
  • 11 hours ago
JOB OVERVIEWAbout the Role:We're looking for a skilled Email Marketing Specialist to take full ownership of our Klaviyo program - daily campaigns, automated flows, segmentation, and performance optimization. You'll join an experienced eCommerce marketing team and work on one of our most important sales channels.This role is about more than just “sending emails.” We want someone who can transform our lifecycle marketing into a high-performing growth engine. If you love building flows, analyzing data, and writing copy that converts, this is the job for you.What You'll Do:
  • Write and send daily email campaigns that drive engagement and sales
  • Build, optimize, and expand automated flows (welcome, cart abandonment, post-purchase, winback, VIP, reactivation, etc.)
  • Create customer segments based on behavior, purchase history, and lifecycle stage
  • Analyze performance (deliverability, opens, CTR, revenue per send) and run A/B tests
  • Maintain email list health, cleaning, and monitoring deliverability
  • Collaborate with the marketing team to align emails with product launches, promotions, and the content calendar
  • Ensure emails follow brand voice, are mobile-friendly, and adhere to best practices
  • Handle light design work in Canva or Klaviyo's editor (no heavy creative needed)
  • Stay current on email marketing trends and best practices to keep us ahead of competitors
What We're Looking For:
  • 3+ years of hands-on Klaviyo experience (must be able to build flows, campaigns, and segments from scratch)
  • Solid understanding of Shopify (products, customer data, integrations)
  • Experience with SMS marketing platforms (Klaviyo SMS, Attentive, Postscript, etc.)
  • Basic HTML/CSS knowledge for troubleshooting email formatting
  • Strong copywriting skills - natural, conversational, persuasive (not robotic or AI-generated)
  • Data-driven mindset: you know how to read numbers and react to them
  • Comfortable doing light creative tweaks in Canva or similar tools
  • Able to work full-time (40 hours/week)
  • Must overlap with U.S. Eastern Time for at least 4 hours per day (the rest of the schedule can be flexible)
  • Reliable internet and a distraction-free home office setup
Why Work With Us
- Long-term, stable role with potential to grow into a Lifecycle Marketing Lead
- Direct communication with a supportive marketing team
- Fast-moving brand with new product launches every week
- Real responsibility and ownership - your work will directly drive revenueTo Apply:
Please include the following when applying:
  • Your updated resume
  • Examples/screenshots of flows or campaigns you've created in Klaviyo
  • Your monthly salary expectations in PHP
  • Use the word “CampaignCaptain” in your subject line or message.
Please answer these questions in your application (applications without answers will not be considered):
  • Flows: Describe one Klaviyo flow you've built from scratch. What was the goal, how did you structure it, and what were the results?
  • Segmentation: How would you create a segment of customers who purchased in the last 60 days but have not opened an email in the last 30 days?
  • Testing: What's one A/B test you've run in email, and what did you learn from it?
  • Copywriting: Write a short subject line (8 words max) and preheader (35-50 characters) for a new product launch email about a limited-edition coin drop.
  • Problem-solving: If open rates suddenly dropped across all campaigns, what would be the first 3 things you would check?
SKILL REQUIREMENT

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