Full Stack Marketer
Classic Vision Care
- Philippines
- Permanent
- Full-time
- Develop and Implement Comprehensive Marketing Strategies: Coordinate various channels and mediums to accelerate business objectives.
- Articulate and Promote Brand Values: Ensure the accurate portrayal of our brand across platforms.
- Manage Customer Avatars and Value Journey: Monitor with Direct Marketing metrics for superior results.
- Implement Marketing Campaigns and Funnels: Create and plan inclusive campaigns with measurable results.
- Oversee Digital Technology and Platforms: Ensure tracking and analytics tools are functioning effectively.
- SEO Optimization: Ensure website and funnel pages are SEO optimized.
- Evaluate Campaigns/Funnels: Utilize quantitative and qualitative metrics for optimization, such as A/B Split testing.
- Maintain Email Marketing Systems: Oversee broadcasts and automated emails to enhance communication efficiency.
- Oversee PPC and Traffic Management: Manage ad strategy, creation, placement, and results for an increased reach.
- Monitor Content and Social Strategy: Maintain an overview of the performance metrics to optimize engagement and reach.
- Maintain Lead Generation Scorecard: Consistently track leads and opportunities to streamline business growth.
- Workplace Health and Safety: Maintain a safe workspace, adhering to health and safety policies.
- A Degree in Marketing, Communications, or Business from a recognized university.
- Any certification in Digital Marketing Google, or Facebook is an added advantage.
- 5 to 7 years of relevant work experience in this role or similar.
- Proficient in Microsoft Office suite (Word, Excel, PowerPoint, and Outlook).
- Advanced proficiency in Google Analytics, Google Unified Advertising, and Analytics Platform.
- Familiarity with marketing software like CRMs, page builders, and automation tools.
- Advanced skills in social channels (LinkedIn, Facebook, Twitter, YouTube).
- Excellent verbal and written communication skills.
- Exceptional organizational skills with an ability to meet deadlines.
- Work in a company with a solid track record of performance
- A role that offers a breadth of learning opportunities
- Flexible working options