Growth Marketing Analyst (Contract) - Manila, PH
Balsam International
- Manila City, Metro Manila
- Contract
- Full-time
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This is a 4-month contract with remote flexibility based in Metro Manila, with potential to extend if required by the business.
Important Reminder: Contractor roles are paid hourly and engaged via the Upwork platform, which includes time tracking for logged work hours. Only applicants willing to engage via Upwork may apply. Please do not create or register an account on Upwork yet. If hired, we will provide you with an offer and guide you through the onboarding process on the platform.Contract Work Scope: * Campaign Support & Execution
- Assist in the execution of seasonal growth marketing campaigns across digital channels (e.g., paid social, paid search, display, email, organic social).
- Prepare creative assets, links, and supporting documents for review, and assist with file organization and brief formatting.
- Coordinate with internal teams (e.g., Creative, Data, Site Experience) on campaign deliverables.
- Ensure accuracy and consistency across all marketing materials and assets
- Performance Monitoring & Reporting
- Monitor live campaign performance using dashboards and platform tools.
- Update trackers and performance reports to highlight key metrics (e.g., CTR, CPA, ROAS).
- Flag anomalies or underperformance for review and optimization.
- Support A/B testing and help document test hypotheses, setups, and results.
- Assist in competitive research and ad benchmarking.
- Review past campaign results to identify takeaways and apply relevant insights to current programs.
- Support performance recaps by gathering creative examples, screenshots, and reporting visuals across channels.
- Assist in formatting seasonal insights and organizing learnings into accessible, presentation-ready formats
- Documentation & Process Support
- Organize campaign materials and shared folders, ensuring consistent naming conventions and easy access across teams.
- Document campaign wrap-ups and share key takeaways with the team.
- Maintain campaign trackers and build a consolidated calendar of deliverables, milestones, and timelines to support cross-functional visibility.
- Track creative asset status, flagging missing elements and ensuring timely follow-up across teams.
- Assist with formatting internal decks, updating slide templates, or preparing presentation-ready documents as needed.
- Support invoice and contract tracking by organizing campaign-related documentation from vendors and partners.
- Other Duties & Responsibilities
- Support internal and partner-facing communications by drafting outreach emails, organizing contact lists, and assisting with follow-ups.
- Monitor inbox and team threads to surface time-sensitive action items or communications requiring review.
- Help prepare notes, recaps, or supporting materials for cross-functional meetings or seasonal syncs.
- Assist with general project coordination tasks across Growth Businesses, helping ensure deliverables stay on track