Duties & Responsibilities:Content CreationDevelop engaging and persuasive copy for various platforms including websites, blogs, social media, advertisements, and marketing materials. At all times ensure all content is aligned with brand identity, voice, and messaging guidelines.ResearchConduct thorough research on industry trends, target audience preferences, and competitor activities to inform content creation.Editing and ProofreadingReview and edit content to ensure accuracy, clarity, and consistency in grammar, punctuation, and style. Proofread all content to eliminate errors and maintain high-quality standards.CollaborationCollaborate with cross-functional teams including marketing, design, and product development to brainstorm ideas and develop cohesive content strategies.Brand Voice MaintenanceEnsure consistency in brand voice and messaging across all communication channels. Adapt writing style and tone to suit different platforms and target audiences while maintaining brand integrity.