Marketing Strategy Development Handles, develops, and executes the effective conceptualization, planning, budgeting, implementation, delivery, monitoring, and reporting of marketing strategies for assigned projects Builds equity, sustains awareness, and maintains positive brand reception for assigned projects Co-proponent in the formulation of compelling value propositions for projects by providing data driven market insights and creative ideas and identifying untapped markets and needs Expresses the project concept in a compelling and engaging way through various media and enhances all customer touchpoints to adhere to the brand's image, communications strategies, and campaign standards Leads Management Drives tactical and strategic lead generation efforts including planning, budgeting, and performance management in coordination with Project Marketing Solutions and Area Sales Directors Operations Develops assigned projects' budget and oversees the expenditure Stakeholder Management Prepares and leads project marketing updates during cluster meetings Coordinates with creative and media agencies as well as suppliers to implement projects in coordination with the marketing associate Customer Analytics Management Conducts and orchestrates data-driven market research to determine market requirements for existing and future products in coordination with the Associate for Project Marketing Strategy Analyzes customer research, current market conditions and competitor information for assigned projects Stay up-to-date on the latest real estate trends Qualifications: Education level Advertising Management, Business, Communication Arts, Marketing or marketing-related college degree Experience At least 5 years of experience in product marketing or brand management, preferably real estate At least 1 year experience of people management Knowledge on Microsoft Dynamics 365 is a plus Show more Show less