Email Marketing Specialist
- Philippines
- Permanent
- Part-time
Ingeniuso is a dynamic ecommerce company committed to driving growth through innovative strategies and world-class digital execution. We are currently expanding our marketing team and looking for a skilled Email Marketing Specialist to manage and optimize our email campaigns across multiple platforms.Job Description:
As our Email Marketing Specialist, you will be responsible for developing, executing, and optimizing email marketing campaigns that drive engagement, retention, and conversions.Experience with alternative low-cost email platforms is welcome!Key Responsibilities:
- Plan, write, and schedule email campaigns using platforms like Mailchimp, Omnisend or similar tools
- Segment email lists based on user behavior, demographics, and engagement metrics
- A/B test email subject lines, content, and CTAs to improve open and click-through rates
- Monitor campaign performance and provide regular reports with actionable insights
- Ensure compliance with email marketing regulations (CAN-SPAM, GDPR, etc.)
- Maintain and clean the email database regularly to ensure deliverability
- 2+ years of proven experience in email marketing
- Proficiency with email marketing platforms (e.g., Klaviyo, Mailchimp, Omnisend)
- Strong understanding of email metrics and analytics
- Excellent copywriting and editing skills in English
- Knowledge of HTML/CSS for email formatting is a plus
- Detail-oriented with strong organizational and communication skills
- Self-motivated and able to work independently in a remote environment
- Graphic design skills (Canva, Photoshop)
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