Technical Marketing Specialist cum Web Developer

Monroe Consulting View all jobs

  • Manila City, Metro Manila
  • Permanent
  • Full-time
  • 2 days ago
Executive search firm is recruiting on behalf of reputable financial service company that provides financial guidance to high-net-worth individuals, families, non-profit organizations and company retirement plans headquartered in Seattle, WA.About the RoleWe are seeking a talented Web Developer & Technical Marketing Specialist to support our digital presence and drive growth across our marketing ecosystem. This unique hybrid role combines web development, SEO/AEO strategy, marketing operations, analytics, and AI-enabled optimization. This role is ideal for a senior professional who is comfortable owning projects end-to-end and translating technical work into measurable business outcomes. You will collaborate with marketing, design, and technology teams to ensure our digital assets are high-performing, discoverable, and aligned with our growth strategy.Key Job ResponsibilitiesWeb Development & Digital Experience
  • Build, maintain and continuously improve responsive, high-quality websites
  • Manage hosting, redirects, and site performance
  • Support landing pages and campaign-driven digital experiences
  • Implement tracking scripts, schema markup, and technical SEO elements
SEO / AEO Strategy
  • Develop and execute comprehensive SEO strategies that drive organic traffic, improve rankings, and increase conversions
  • Conduct technical audits and implement or recommend improvements
  • Optimize for Google, Bing, and AI-driven answer engines (featured snippets, knowledge panels, etc.)
  • Ensure structured data, metadata, internal linking, and crawlability are optimized Digital Marketing & Automation
  • Build and support email, SMS, and multi-channel campaigns
  • Support and optimize PPC campaigns (Google Ads, Bing Ads, LinkedIn, Meta) with a focus on landing pages, tracking accuracy, and conversion performance
  • Develop automation workflows for lead nurturing and engagement
  • Maintain tracking, attribution, and conversion metrics across campaigns
Analytics & Insights
  • Build dashboards using GA4, Search Console, and Looker Studio
  • Run A/B tests and provide actionable insights
  • Analyze organic search performance and campaign results, translating data into clear, actionable recommendations for stakeholders
  • Track engagement, user behavior, and campaign outcomes
AI & Innovation
  • Leverage AI tools for content optimization, automation, and reporting
  • Identify and evaluate new tools to improve marketing efficiency and scalability
Key Job Qualifications
  • Strong proficiency in HTML, CSS, and JavaScript
  • Experience with WordPress or a similar CMS
  • Knowledge of SEO/AEO, structured data, crawling/indexing, and Core Web Vitals * Familiarity with analytics and SEO platforms (GA4, Search Console, Ahrefs, SEMrush, Screaming Frog)
  • Experience with marketing automation platforms
  • Experience leveraging AI tools and workflows in a professional context
  • Ability to manage multiple projects and deadlines
  • Ability to clearly communicate technical concepts and insights to non-technical stakeholders
Preferred
  • Experience with PHP and MySQL
  • Salesforce familiarity
  • UX/UI experience
  • Advanced automation tools (Zapier, Make)

Monroe Consulting