
Brand & Marketing Expert
- Philippines
- US$10.00-12.00 per hour
- Permanent
- Full-time
A visionary entrepreneur is launching Sapa, a premium sweetener derived from ancient Roman traditions. Made by reducing wine grapes into a nutrient-rich syrup, Sapa is a versatile, healthy alternative to conventional sweeteners. With national expansion planned this year and international growth on the horizon, we're looking for a highly experienced Virtual Marketing Assistant to lead brand development, educational content creation, and global marketing strategies.Key Responsibilities
- Develop compelling content that highlights Sapa's ancient history, health benefits, and culinary versatility
- Manage and grow social media presence (Instagram, Facebook, Reddit), blog, and website engagement
- Design and execute high-level marketing campaigns with a focus on ROI and brand resonance
- Track and analyze performance metrics to refine marketing strategies
- Build and maintain community engagement across platforms
- Collaborate using AI tools such as ChatGPT and Google Workspace
- Contribute to business development strategies, including global market entry
- Delegate tasks and lead future marketing team expansion as needed
- 5+ years in creative marketing, brand building, and business development
- Strong content strategy and storytelling capabilities
- Proven track record in social media management and paid ad campaigns
- Excellent communication skills and experience with analytics tools
- Enthusiastic, proactive, and deeply curious about cultural and historical products
- Spanish language skills are a plus
- Ability to work independently and manage timelines across global initiatives