Social Media Manager

• Create and set up social media accounts across relevant platforms (e.g., Instagram, Facebook, LinkedIn, TikTok)
• Develop and execute a comprehensive social media strategy aligned with brand identity and business goals
• Plan, create, and schedule engaging content (graphics, videos, captions) to build brand awareness and audience engagement
• Collaborate with internal teams (sales, property management, marketing) to gather content and promote listings, events, and updates
• Monitor trends, audience behavior, and competitor activity to keep content fresh and relevant
• Respond to comments, direct messages, and community inquiries promptly and in a brand-aligned tone
• Track and report performance metrics (engagement, reach, growth) and optimize content accordingly
• Assist in running paid social media campaigns

• Proven experience in managing social media (real estate or lifestyle/brand marketing is a bonus)
• Good knowledge of social media platforms and content types (like Instagram Reels, Stories, LinkedIn posts)
• Strong skills in creating content and writing copy
• Familiar with tools such as Canva, Meta Business Suite, Later, Hootsuite, or similar
• Creative with attention to detail and good eye for visuals
• Able to work independently and take initiative to move projects forward
• Basic knowledge of Melbourne’s real estate market is a plus

• Initial Interview
• Final Interview

Bamboo Works