Job description:Role OverviewDrive and optimize international digital campaigns across Google, Facebook/Meta, and LinkedIn to attract B2B clients for our BPO services. You’ll generate qualified leads, enhance brand visibility, elevate posting performance, and develop strategic funnels—all backed by data-driven insights.Key Responsibilities1. Strategy & Lead GenerationDevelop robust multi-channel strategies targeting international B2B clients (SEO/SEM, PPC, Meta Ads, LinkedIn Ads).Plan and execute paid campaigns (Google, Facebook/Meta, LinkedIn) to produce high-quality leads.2. Campaign Creation & PerformanceCreate compelling ad creatives, copy, and content optimized for platform algorithms.Run A/B tests and adjust targeting, messaging, and creative based on performance metrics.3. Social Media LeadershipElevate organic and paid presence on LinkedIn, Facebook, and other channels.Engage with prospects, cultivate communities, and drive brand awareness.4. Analytics & ReportingMonitor campaign KPIs: CPC, CTR, CPL, conversion rates; build weekly/monthly dashboards.Optimize budgets and provide ROI-focused insights to leadership.5. International Client FocusTailor campaigns for global markets: regional targeting, messaging localization, timezone ops.Stay informed on global ad platform updates and competitor BPO strategies.6. Collaboration & ExecutionAlign with Sales, Account, and Design teams to build funnels and landing pages that convert.Guide external agencies or freelancers on campaign delivery and brand consistency.7. Continuous ImprovementResearch industry trends, experiment with new formats (e.g., video, lead magnets, automation).Refine messaging, landing pages, and segmentation to continuously lower acquisition costs.Required Skills & QualificationsEducation: Degree in Marketing, Business, Communications, or related field preferred.Experience: 3 years in digital marketing with B2B lead gen focus—preferred in BPO or services.Platforms: Proficiency in Google Ads, Facebook/Meta Ads Manager, LinkedIn Campaign Manager, Google Analytics.Analytical Skills: Strong data analysis ability—experience with dashboards, A/B testing, ROI measurement.Content Skills: Excellent copywriting; ability to guide creatives or produce visuals.Project Management: Capability to coordinate across teams, manage budgets and timelines.Global Mindset: Familiarity with targeting international buyers and cross-border campaign tactics.Drive and optimize international digital campaigns across Google, Facebook/Meta, and LinkedIn to attract B2B clients for our BPO services. You’ll generate qualified leads, enhance brand visibility, elevate posting performance, and develop strategic funnels—all backed by data-driven insights.Mid-Senior Level / Manager Sales and Marketing Business Process Outsourcing 1 opening Bachelor's degree graduateAt the heart of our company lies a bold vision: to become the trusted, go-to provider of reliable and flexible business process outsourcing (BPO) services across Southeast Asia. We aim to be the leading partner for international businesses seeking to establish or expand their operations in the region—offering not just support, but true strategic collaboration.Our foundation is built on four key pillars: Trust, Efficiency, Quality, and Tailored Service. These values are not just words—they are deeply embedded in our culture and serve as guiding principles in everything we do. They inform our decisions, shape our processes, and define how we engage with both our clients and our team.Trust ensures transparency and accountability in our partnerships. Efficiency drives us to streamline operations and deliver measurable results. Quality is reflected in the standards we uphold in every project, while Tailored Service guarantees that every solution is crafted to fit each client’s unique needs.Together, these pillars guide our journey and define our identity—not only as a service provider, but as a long-term partner invested in our clients’ growth and success.