Sales and Marketing Officer

• Establish and maintain excellent connections with key clients, such as corporate accounts, travel agencies, and event planners.
• Conduct site visits, presentations, and negotiations with prospective clients.
• Create and manage a client database to track interactions and keep a continual flow of potential business.

• Create and implement sales strategies to meet revenue targets in all categories, including corporate, leisure, group, and MICE (meetings and events).
• Discover new business opportunities through research, networking, and collaboration.
• Conduct a competitive analysis to establish the hotel's market position and tailor strategy accordingly.
• Negotiate contracts and pricing agreements with clients to maximize revenue and profitability.
• Monitor sales performance against targets and provide regular reporting to management.

• Create and implement marketing campaigns to promote the hotel's services, amenities, and events using multiple channels, such as digital, print, and social media.
• Collaborate with the marketing team to develop and implement innovative marketing campaigns, including digital marketing, social media, and traditional advertising.
• Manage the hotel's internet presence, which includes its website, social media profiles, and online review platforms.
• Organize promotional events and activities to increase the hotel's brand visibility.
• Stay updated on industry trends, market conditions, and customer preferences to inform strategic decision-making.

• Create regular reports on sales performance, market trends, and marketing campaign efficacy.
• Analyze data to find areas for improvement and potential new opportunities.
• Present the findings and recommendations to upper management.
• Participate in regular sales meetings, providing updates on sales activities, forecasts, and challenges.

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