VP for Corporate Communications
- Makati City, Metro Manila
- Permanent
- Full-time
- Lead the development and execution of comprehensive public relations and external communications strategies aligned with the organizations brand and business objectives.
- Serve as the main liaison with media outlets, publishers, PR agencies, and key opinion leaders across broadcast, print, and digital platforms.
- Oversee executive positioning and corporate profiling, ensuring consistent messaging and strong media presence for company leadership.
- Manage crisis communications, issues management, and response planning to protect and enhance brand reputation.
- Drive earned media coverage through press releases, media interviews, feature stories, and editorial placements.
- Cultivate and maintain strong relationships with journalists, editors, influencers, and key stakeholders.
- Collaborate cross-functionally with marketing, digital, events, and legal teams to ensure cohesive external messaging.
- Monitor media sentiment, competitive communication strategies, and industry trends to identify opportunities and risks.
- Represent the company in high-profile public events, conferences, and press briefings.
- Bachelors degree in Communication, Journalism, Marketing, Public Relations, or related field; advanced degree preferred.
- At least 10 years of experience in corporate communications and PR, with 4-5 years in a senior or executive leadership capacity.
- Strong and active network of media and industry contacts across national and lifestyle media.
- Proven success in crisis communication, media planning, and executive visibility campaigns.
- Exceptional verbal and written communication skills with the ability to influence at all organizational levels.
- Experience working in highly visible brands, agencies, or complex corporate environments.
- Strong understanding of consumer behavior, reputation management, and the evolving media landscape.
- Take the lead in shaping the public voice of one of the most influential brands in the country.
- Collaborate with visionary leaders and high-performing teams in a dynamic industry.
- Enjoy a culture that values innovation, storytelling, and brand excellence.