Google Ads & SEM Specialist
- Philippines
- Permanent
- Full-time
- Work From Home
- Attendance, Performance, and Referral Bonuses
- Paid Holidays and Time Off
- Health Insurance Card
- Support SEM campaign setup: keywords, ad copy, and landing pages
- Conduct keyword and competitor research using Ahrefs, SEMrush, and Keyword Planner, etc.
- Work with regional teams to localize or refine keywords and ad copy
- Review search terms daily and apply negative keywords
- Monitor daily spend pacing and report variances
- Assist with landing page updates and A/B tests
- Pull and analyze SEM performance data for weekly and monthly reporting
- 3 - 4+ years of SEM experience
- 2+ years of experience with Google Ads, Ahrefs, SEMRush or a similar tools
- Proficiency in the English language, both written and verbal
- Proficient in Excel or Google Sheets/Doc (V-lookups, pivot tables, etc.)
- Strong editing skills - client to provide supportive tools (Grammarly, ChatGPT, etc.)
- Self-motivated and proactive with a desire to learn
- Hands-on experience with Google Search Ads
- Comfortable with spreadsheet-based analysis and formulas
- Ability to work PST
- Basic familiarity with Salesforce reporting
- Ability to edit or adapt creative assets using Figma (other other design tool)
- Candidate 1 (of 2) nice-to-have experience with new market SEM launches
- Candidate 2 (of 2) nice-to-have experience with landline large budget SEM campaigns