Associate Director, Consumer & Marketing Insights
NielsenIQ
- Ortigas Center, Pasig City
- Permanent
- Full-time
- Identify areas of opportunity for growth from existing clients managed
- Develop plans to cross-sell and introduce new services to current clients
- Foster relationships at different levels and functions of the client organization (as applicable) to identify opportunities for incremental product/solution sales
- If possible, provide continuous feedback on competitive activities within assigned clients.
- Implement plans that will contribute to maximum client satisfaction and ensure continuous profitable and business growth.
- Ensure client service standards are implemented and enhanced as client expectations continue to evolve and change
- Lead the client servicing team and work closely with operations to ensure our commitments are met.
- Liaise with teams outside Philippines (e.g. analytics, subject-matter experts, etc. to ensure the solutions are best adapted to meet client's needs)
- Provide product solutions and benefits to client business issues/opportunities by developing strategic initiatives for each client
- Oversee the management and conduct of assigned research projects including preparation, approval, and delivery of proposals, reports, and presentations
- Ensure team members are trained/ coached to handle client requirements.
- Ensure adherence to the company policies on business conduct/ethics.
- Ensure high levels of client satisfaction.
- Ensure attention to costing & pricing at a project level - keeping in view total client relationship & implication on the total business.
- Contracts are completed and approved according to company's policies and guidelines.
- Utilize the NielsenIQ framework to communicate and assess performance objectives, competency lists and development plans for your team.
- Ensure effective performance management system is implemented and aligned with regional directions in order to recognize desired performance for business advantage
- Establish high standards of performance and hold associates firmly accountable for meeting those standards
- Contribute to development and implementation of training plans to ensure that associates are able to grow
- Provide support, recognition, and feedback to assist associates in achieving the performance expectations and standards
- Act as coach, guide, and mentor to employees
- Ensure that associates are aware of the nature of their specific roles in relationship to the local market, the sub-region and overall regional operation
- Establish a strong team environment focused on exceeding internal and external client requirements.
- Strong grasp of market research essentials and analytical abilities
- People focused and energized by successful collaboration - able to build strong client relationship & trust + build strong bonds with the team (larger team as a whole)
- Ability to recognize an opportunity (for business growth, for client value-addition, for people development)
- Ability to hold a discussion with clients to understand a brief and recommend a suitable solution (be creative when situation demands)
- Willingness to roll-up sleeves to ensure a commitment is met
- Manage relationships and expectations as well as you manage projects, and your experience speaks for itself
- Curiosity and critical thinking
- Strong communication skills (written and verbal)
- Bachelor's degree in related field
- At least 7- 10 years experienced in quantitative market research (either with agency or client)
- Ideally exposure to tech/ telco clients. But this is not a must.
- Good to have worked in the 'Brand health' & 'Customer Satisfaction' space.
- Have at least some experiences working with a team.
- Will be responsible for the accuracy of the regular reports shared to clients and should generate a presentation on a quarterly basis with the team.
- Being extremely client-centric is a must.
- Has knowledge of statistics, multivariate analysis, research techniques and methodologies.