Sr. Amazon Product Launch Manager – Private Label

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Philippines
Permanent
Full-time

1 day ago
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This is a full time, remote and permanent position as per the US Central timezoneWe are looking for a highly experienced and results-driven Sr. Amazon Product Launch Manager to lead the end-to-end launch of private label products on Amazon. The ideal candidate will be responsible for product research, sourcing coordination, listing optimization, and driving successful product launches with strong ranking and sales performance.Key Responsibilities1. Product Research & Validation

Identify profitable private label product opportunities using tools like Helium 10, Jungle Scout, etc.
Conduct in-depth market, competitor, and keyword research
Validate demand, competition, and profit margins before launch

2. Supplier & Sourcing Coordination

Coordinate with suppliers (Alibaba or direct manufacturers)
Negotiate pricing, MOQs, and timelines
Ensure product quality and compliance with Amazon standards

3. Product Development

Work on product differentiation (bundling, features, packaging)
Coordinate branding, logo design, and packaging
Ensure compliance with Amazon policies and regulations

4. Listing Creation & Optimization

Create high-converting Amazon listings (Title, Bullet Points, A+ Content)
Conduct keyword research and SEO optimization
Coordinate product images, infographics, and videos

5. Launch Strategy Execution

Plan and execute product launch strategies
Manage PPC campaigns (Sponsored Products, Sponsored Brands)
Use ranking strategies (giveaways, promotions, external traffic)

6. Inventory & Logistics Management

Coordinate shipment planning (FBA/FBM)
Monitor stock levels to avoid stockouts
Work with freight forwarders and warehouses

7. Performance Tracking & Optimization

Track KPIs (sales, conversion rate, ACOS, TACOS)
Optimize PPC campaigns and listing performance
Analyze data and adjust launch strategies accordingly

Key RequirementsExperience

3–5+ years of experience in Amazon Private Label business
Proven track record of successful product launches
Experience managing full product lifecycle on Amazon

Technical Skills

Strong knowledge of Amazon Seller Central
Expertise in PPC (Amazon Ads)
Hands-on experience with:

Helium 10
Jungle Scout
Keepa
Keyword research and SEO expertise

Business & Analytical Skills

Strong analytical and data-driven mindset
Ability to identify profitable niches
Understanding of profit margins, ROI, and unit economics

Communication & Coordination

Excellent communication and negotiation skills
Experience working with international suppliers (especially China)
Ability to manage cross-functional teams (design, logistics, marketing)

Other Requirements

Bachelor’s degree in Business, Marketing, or related field (preferred)
Ability to work under pressure and meet deadlines
Strong problem-solving skills

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