Digital Communications Specialist
W. R. Grace View all jobs
- Muntinlupa City, Metro Manila
- Permanent
- Full-time
- Create, update, publish, and maintain web content on company websites (primarily via Adobe Experience Manager (AEM)) and on company intranet (via Staffbase).
- Personalize web content and user experience using Adobe Target.
- Support campaigns by creating web pages accurately and on schedule.
- Manage User Acceptance Testing (UAT), cookie and accessibility compliance.
- Clearly communicate technical requirements to the development team and project-manage web development backlog.
- Set up, test and send mass emails via Pardot and Outlook.
- Maintain creative and digital assets in alignment with creative team.
- Track, measure and recommend website optimizations around search words (i.e., SEO) and AI search.
- Measure and report performance of digital assets and campaigns.
- Stay updated on best practices for digital marketing, AEM, Adobe Analytics, and Google Analytics (GA4).
- Other digital, graphic and production tasks as requested.
- Minimum 3-5 years of experience working on corporate web platforms, HTML/CSS and digital marketing platforms (e.g., Pardot, Hubspot).
- Understanding of GA4 and Search Engine Optimization (SEO) tactics and strategies.
- Highly detail oriented, with a track record of managing multiple requests simultaneously and producing high quality, error-free content.
- Excellent writing and tactful communications skills.
- Able to collaborate with technical and non-technical colleagues at all levels.
- Able to translate data into actionable recommendations.
- Experience with Adobe Experience Manager in a content authoring role.
- Experience working with Google Search Console and GTmetrix.
- Experience with SEMRush.
- Google Analytics certification or Adobe Certified Expert (ACE) preferred.
- Graphic design experience a plus.
- Guaranteed 14th Month Pay
- Above-market Retirement Plan Design
- LinkedIn Learning Access
- Established Performance Incentive Program
- HMO coverage for employees on day 1 (with pandemic coverage)
- Free HMO coverage for up to 3 qualified dependents
- Educational Assistance