Marketing Transformation Consulting Manager - SFMC | Manila
TASQ Staffing Solutions View all jobs
- Manila City, Metro Manila
- Permanent
- Full-time
- Design new campaign strategies and marketing plans across all channels.
- Conduct clients Campaign/Marketing capability assessment and provide recommendations on optimizing the Campaign/Marketing stack and develop use cases to improve utilization of the campaign ecosystem.
- Developing business case for campaign strategies, technology solutions.
- Derive insights for campaign, work on Campaign attribution and optimization strategy
- Define campaign KPIs and track them throughout the campaign lifecycle
- Identifying marketing process improvement opportunities and re-define the processes.
- Lead and managed at least 1 large salesforce marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/ Pardot/ Personalization/ Data cloud/ Salesforce Loyalty
- Good experience in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team.
- Strong project management skills: ability to mobilize and organize across multiple stakeholders (client and internal) and projects.
- Knowledge/Experience of SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty
- Good consulting and techno-functional experience is preferred.
- Excellent oral and written communication skills
- Stakeholder Management: Experience in working with middle to senior management levels within existing organization /client organizations.
- Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results.
- Highly organized, proven ability to develop efficient processes that elevate team performance and drive results.
- Proven success in navigating global matrixed environments and /or experience in client facing roles.
- Ability to lead and manage small/ mid-sized teams.
- Ability to work effectively in a remote, virtual, global environment.
- Ability to work in a fast paced and unstructured environment.
- Exposure to the process of developing capability.
- Overall experience of 9+ years in designing / managing marketing campaigns with at least 4- 5 years of hands-on functional consulting experience preferably in Salesforce Marketing Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with deep functional, industry and client facing experience
- MBA is a plus.
- Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty
- Experience with CRM, marketing software, channel integration, real time decisioning is desirable.
- Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel.
- Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations.
- Ability to use insights for campaign and strategy optimization.
- Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore.
- Ability to establish and build on working relationships effectively.
- Experience in managing small/ mid-sized teams. Experience in working with middle to senior management levels within existing organization /client organizations.
- Strong experience in shaping and driving engagements and ability to lead project teams.
- An opportunity to work on transformative projects with key G2000 clients.
- Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies.
- Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional.
- Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities
- Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization.