Assistant Digital Marketing Manager
Luxasia
- Taguig City, Metro Manila
- Permanent
- Full-time
- Aid growth of brands by crafting best-in-class tactical and thematic digital marketing campaigns
- Define, track, and evaluate the performance of marketing and advertising campaigns
- Schedule, run, and monitor social and in-platform ads
- Aid in growth of CRM database
- Define and lead drive-to-site marketing strategies for third-party marketplaces
- Aid in creative strategy for marketplace shop-in-shop
- Manage social media pages
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Stay abreast of market & consumer trends, competition, customer service issues and eCommerce technology, leveraging inputs to proactively recommend innovative strategies fit for our channel that enhance results
- Bachelor's degree in Marketing, Advertising, Communication, Multimedia and other relevant courses
- At least 4 years relevant experience
- Has a strong grasp of marketing and digital marketing strategies
- Experienced in media buying and social media platform management
- Experienced in ecommerce campaigns management
- Adept in content planning and development
- Adept in social media and digital analytics
- Strong project management skills
- Strong analytical skills to be able to interpret, report and plan based on digital and eCommerce metrics