Online Growth Specialist
Vericom Inc.
- Makati City, Metro Manila
- Permanent
- Full-time
- Plan and execute end-to-end digital campaigns to attract qualified leads and grow brand visibility
- Implement and continuously improve SEO strategies for both on-page and off-page optimization
- Manage and optimize paid ad campaigns across Google, Meta, LinkedIn, and other relevant platforms
- Own and optimize the lead funnel—build landing pages, design nurture flows, and drive conversion
- Monitor campaign performance using tools like GA4, Search Console, CRM, and ad platforms
- A/B test messaging, creatives, and lead capture forms to improve conversion rates
- Collaborate with sales and operations to align growth efforts with business goals and service capabilities
- Report on KPIs such as CPL, conversion rates, ROI, and traffic sources with actionable insights
- Stay updated on industry trends, search algorithm updates, and new digital growth tactics
- Support branding, content, and engagement strategies that boost credibility and trust
- 3–4 years of experience in digital marketing, SEO, or online lead generation
- Proven track record in planning and executing successful paid and organic campaigns
- Strong grasp of digital analytics, funnel optimization, and user behavior metrics
- Proficiency in tools like Google Analytics, Search Console, Meta Business Manager, and basic CRMs
- Excellent communication skills—able to write and speak with clarity and purpose
- Self-starter with a bias for execution—you move quickly, test boldly, and iterate smart
- Results-driven mindset with a strong sense of ownership
- Experience in implementing online marketing strategy within a BPO, SaaS, or service-based company
- Familiarity with automation platforms
- Basic understanding of HTML, landing page builders, or Webflow/WordPress
- Ability to work with creatives and copywriters to produce high-converting materials
- Amenable to work onsite in our Makati office
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