Marketing Operations Specialist ( Data )

Manila City, Metro Manila
Permanent
Full-time

1 month ago

Summary: The Marketing Operations Specialist is a highly motivated and detail-oriented database manager responsible for building and managing segmentation and audience list creation for Marketo Email programs. This role demands proficiency in SQL and familiarity with Salesforce CRM and Marketo, with prior experience in Marketing Operations. The ideal candidate is a data-driven marketer passionate about data, customers, and driving business outcomes, and demonstrates organization and a willingness to learn in a fast-paced environment.Responsibilities:

Manage data quality of contacts in our data warehouse
Build and maintain audience segments to support Marketing campaigns
Create audience lists for email programs
Manage multiple marketing automation projects under deadlines
Collaborate with team members on program, email, and database insights
Learn or master additional platforms in our Marketing Technology stack
Bring high energy and enthusiasm to a rapidly changing environment

Qualifications:

Bachelor's degree
Minimum of 2 years hands-on SQL query building experience
Analytical mindset, curious and data-driven
Prior experience in a Marketing team or function
Collaborative team player eager to jump in and learn
Strong organizational skills, attention to detail, and ability to prioritize in a changing environment
Knowledge of Marketo or Salesforce CRM preferred

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