Senior Strategic Planner

  • Taguig City, Metro Manila
  • Permanent
  • Full-time
  • 1 month ago
Job Opportunity: Senior Strategic Planner About Us: DDB Group Philippines is one of the leading integrated marketing communications groups in the country. We are composed of award-winning creative and digital advertising agencies, media, PR and specialist agencies, as well as strategic business units that provide expertise to a diverse roster of local and multinational clients. Job Description: We are looking for a Senior Strategic Planner who blends analytical thinking with creative intuition to craft brand strategies that inspire compelling, effective campaigns. You will play a key role in solving business problems, uncovering cultural insights, and shaping brand narratives. Key Responsibilities: Brand & Communication Strategy: Develop clear, compelling brand positioning, communication strategies, and creative briefs grounded in audience insights, cultural trends, and business objectives. Research & Insights: Conduct and lead qualitative and quantitative research (surveys, focus groups, desk research) to identify audience behaviors, unmet needs, and opportunity areas. Creative Collaboration: Work closely with creatives to inspire ideas and ensure strategic alignment across campaigns, content, and experiences. Client Engagement: Confidently lead strategic presentations and workshops, clearly articulating ideas and influencing clients with long-term brand decisions. Trend Monitoring: Stay ahead of cultural, social, and industry trends that can shape brand relevance. Requirements: Minimum 5 years of experience in strategic planning Excellent storytelling, writing, and presentation skills Collaborative spirit and ability to work cross-functionally with creatives, digital, and accounts Bonus: Experience with GWI and social listening tools Why Work With Us: We are part of DDB Worldwide, one of the largest and most influential advertising and marketing networks globally. We are Great Place to Work certified and one of the Best Companies to Work For in Asia. Always putting "People First," we advocate for holistic health, diversity, equity, and inclusion. Our programs and policies are designed to provide knowledge and skills, leadership training, and an environment that fosters creativity and boundless thinking. Show more Show less

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