Role Description This is a full-time, on-site role for a Marketing Specialist based in Tuguegarao. The Marketing Specialist will be responsible for developing and implementing marketing campaigns, managing event promotions, conducting market research, analyzing trends, and maintaining relationships with internal teams and external partners. The role also entails creating marketing materials, monitoring campaign performance, and providing recommendations for continuous improvement. Qualifications Proficiency in Digital Marketing, Social Media Management, and Marketing Campaigns Skills in Market Research, Data Analysis, and Trend Monitoring Strong abilities in Communication, Content Creation, and Copywriting Experience in Event Planning, Brand Management, and Customer Engagement Detail-oriented with excellent Organizational and Project Management skills Adaptability to work on-site in Tuguegarao Bachelor's degree in Marketing, Business Administration, Communications, or a related field Prior experience in the retail or shopping mall industry is an advantage