Mindshare | Planning Manager
Mindshare
- Manila City, Metro Manila
- Permanent
- Full-time
This role reports to the Associate - DigitalBEST THINGS ABOUT THE JOB * This position affords the opportunity to work for a globally networked client which uses a very robust proprietary marketing-oriented planning framework.
- This client is a leading innovator in the industry and thirsty for market-first innovations.
- Ability to further your career in markets other than Philippines.
In 3 months you would have:
Demonstrate understanding of the client using data to gain insight on business challenges. You will also be up to speed with the competitor landscape for the client's industry.In 6 months you would have:
Be the person whom the client goes to for day-to-day digital insight and activities. Begin to propose ideas and activities to answer identified challenges.In 12 months you would have:
Mentor and handle performance appraisal for team and lead projects independently.RESPONSIBILITIES OF THE ROLE
- Client servicing, relationship management and demonstrating digital leadership & expertise across brands.
- Maintain an in-depth knowledge of client businesses and ensure digital strategies align with brands & corporate business objectives and needs.
- To plan and develop ideas for “media first” innovations and build capability in strategy.
- Be unafraid to push back, be bold and stand your ground in terms of ideas internally and externally.
- Collaborate with core planning & implementation teams to ensure optimal integration of digital solutions in the overall brand plans, and ensure deployment of best-in-class digital implementation across brands.
- Grow team's digital capabilities and develop strategic plans for all the key brands.
- Work closely with the core team on all the reports, digital trainings/workshops.
- Oversee the team's day to day tasks, ensure quality service delivery and efficient implementation across all brands.
- Minimum 5-6 years work experience in business consultancy, market research/analytics or a strategic planning role, of which at least 5-6 years have been spent working on media/communications planning related business. Media agency experience optional but working knowledge of media planning required.
- Experience in developing and implementing various digital strategies.
- Experience in managing both small and large media budgets.
- An independent, self-driven and responsible individual, with multi-tasking and decision making abilities.
- Significant proven experience of working with multiple stakeholders, e.g. suppliers, advertising/marketing agencies, media owners.
- Detailed awareness of the digital industry, industry trends, consumer trends, market status and competition.
- A depth of understanding of the digital industry and consumer's online media habits.
- Excellent communication and negotiation skills
- Strong analytical and number skills
- Passion for media
- Good understanding of media channels, both digital and traditional
- Ability to make an impact!