The Group Channel Distribution Manager-Lead drives regional business performance with full accountability for revenue growth, distribution, merchandising, profitability, and operational excellence. This role translates corporate strategies into effective on-ground execution by leading regional teams and distributor partners to consistently achieve sales and execution targets. Revenue & Regional Performance Ownership - Drives sales, distribution, availability, merchandising, cost control, and profitability to achieve regional and corporate targets. Strategy Execution & Operations Management - Translates corporate strategies into actionable regional plans through effective execution, monitoring, and control of sales and distribution programs. Distribution & Channel Management - Designs, optimizes, and manages cost-effective distribution models to maximize coverage, speed, availability, and market penetration across channels. General Trade & Key Account Development - Builds strong partnerships with distributors and GT accounts, ensuring execution excellence, conflict management, and win-win business solutions. People & Organizational Development - Leads manpower planning, coaching, training, performance management, and talent development to build high-performing, consultative sales teams. Business Development & Execution Excellence - Leads the rollout of growth programs, tracks KRAs, addresses performance gaps, and ensures disciplined follow-through with distributor stakeholders. Data, Systems & Information Management - Leverages sales systems and market data to analyze performance, identify risks and opportunities, and drive timely, data-backed decisions. Financial & Inventory Management - Manages trade programs within budget, oversees inventory and replenishment, ensures delivery standards, and supports basic distributor financial analysis.