
Digital Marketing Associate
- Cebu City, Cebu
- Permanent
- Full-time
- Design and implement multi-channel digital marketing strategies aligned with business goals.
- Translate marketing briefs into actionable campaigns with clear metrics.
- Identify audience segments and target personas for tailored messaging.
- Lead end-to-end execution of digital initiatives (SEO, SEM, email, social media, paid ads).
- Optimize campaigns based on data insights and A/B test results.
- Monitor and adapt strategies based on platform updates and consumer behavior.
- Develop dashboards and reports to assess campaign health.
- Provide performance analysis and insights for stakeholder presentations.
- Monitor competitor performance and market trends for benchmarking.
- Partner with other departments to ensure aligned execution.
- Brief in-house and external resources to develop content that supports digital goals.
- Coordinate launch timelines, approvals, and feedback loops.
- Research and experiment with emerging tools and platforms.
- Contribute to process improvements in campaign planning, budgeting, and tracking.
- Recommend new technologies or methodologies for higher ROI.
- 2+ years of experience in digital marketing, performance marketing, or a similar role
- Strong understanding of digital advertising, content marketing, and social media strategies
- Hands-on experience with Google Ads, Facebook Business Manager, LinkedIn Ads, and other digital ad platforms
- Proficiency in marketing tools such as Google Analytics, or similar
- Excellent copywriting and communication skills
- Creative thinker with an analytical mindset to optimize performance
- Ability to work independently and collaborate in a fast-paced environment
- š Weekends are yours (we respect your time off)
- š 5-day Christmas Leave (unwrap real time off)
- š©āāļø Healthcare from Day 1 for you and your family (because healthcare matters)
- ā Free lunch and barista-crafted coffee daily (we take our caffeine seriously)
- š° Night shift differential for evening schedules
- šļø Subsidized gym membership and sports wellness clubs including hiking and free-diving
- š Smartsourcing Exclusives (deals made just for you)
- š„³ Themed BFFs, monthly knockoffs, summer parties
- š§š¼āāļø Community give-back programs and personal development workshops
- And so much more!