Marketing & Community Engagement Coordinator - Freelance, Remote
- Taguig City, Metro Manila
- US$7.00 per hour
- Contract
- Full-time
Our client is a growing wellness company with two studio locations dedicated to providing a unique yoga experience. As they expand their footprint, they are committed to building a strong, consistent brand voice and deepening community connections. They value creativity, collaboration, and data-driven marketing to enhance customer engagement both online and offline.Why does this role exist?
Soul Yoga is experiencing rapid growth but currently lacks a unified marketing strategy across its studios. This role was created to centralize and professionalize marketing efforts, ensuring a consistent and impactful brand presence. The Marketing & Community Engagement Coordinator will drive a cohesive, data-informed marketing approach, enhancing brand awareness and fostering strong community partnerships.The Impact you'll makeMarketing Strategy & Management
- Develop and implement monthly marketing action plans aligned with business goals
- Manage the marketing and events calendar to ensure timely execution
- Track, analyze, and report weekly on website and social media performance metrics
- Produce marketing collateral including flyers, posters, newsletters, and digital assets
- Manage daily social media content - original posts, stories, and community highlights
- Coordinate bi-weekly photo and video shoots to generate fresh content
- Design new apparel and merchandise monthly to support brand growth
- Update and maintain the website weekly to promote events, offers, and news
- Oversee paid digital campaigns including SEO, Google Ads, geofencing, and social ads
- Coordinate marketing efforts for all events and workshops hosted by the studios
- Build and maintain partnerships with relevant local and industry brands
- Distribute promotional materials through targeted digital and physical outreach
- Bachelor's Degree in Marketing or equivalent practical experience
- Proven track record in digital marketing, including SEO, Google Ads, geofencing, and paid social advertising
- Strong project management and organizational skills with attention to detail
- Excellent verbal and written communication skills
- Demonstrated creativity and adaptability working collaboratively in a fast-paced environment
- WFH Set-Up:
- Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
- Internet speed of at least 40MBPS
- Headset with an extended mic that has noise cancellation and a webcam
- Back-up computer and internet connection
- Quiet, dedicated workspace at home
- Technical: SEO, Google Ads, social media management tools, content creation, basic graphic design, website CMS updates
- Soft skills: Creative thinking, strong interpersonal communication, time management, problem-solving, and teamwork mindset
- You thrive in a dynamic, growing company where you can own projects end-to-end
- You are passionate about wellness, community building, and brand storytelling
- You are adaptable, collaborative, and eager to bring innovative marketing ideas to life
- You enjoy balancing creative tasks with data-driven decision making
- Remote position
- Must have a reliable internet connection and a quiet workspace
- Required to provide own computer with Intel Core i5 or something similar or higher operating system
- 40 hours per week
- Monday to Friday, 9:00 AM to 6:00 PM Eastern Time
- $7 per hour
- No benefits package included