Senior Copywriter
MedSpecialized, Inc
- Cebu City, Cebu
- Permanent
- Full-time
- Write engaging blog posts, emails, flyers, landing pages, headlines, taglines, and other content
- Interpret copywriting briefs to understand project requirements
- Ensure written content adheres to each brand’s guidelines and maintains a consistent tone across different platforms and channels
- Stay up-to-date on each brand’s new services, products, and features
- Conduct research to understand the target audience, market trends, competitors, and related topics
- Work directly with the Content Marketing Lead and Content Marketing Editor
- Work with subject matter experts to ensure brand and product accuracy
- Employ SEO best practices and keyword research on new and existing content
- Leverage AI tools such as ChatGPT to brainstorm ideas, develop comprehensive outlines, and efficiently complete tasks, enhancing productivity and enabling innovative approaches to content creation
- Utilize design tools such as Canva to source and create visually engaging and relevant images that enhance the quality and appeal of blog posts
- Proficiently navigate content management systems such as Duda and Hubspot to draft, edit, and publish high-quality blog content, ensuring seamless workflow and timely delivery to the target audience
- Other relevant duties and tasks as assigned by the Content Marketing Lead
- 4+ years of relevant writing experience
- An associate or bachelor’s degree in communications, journalism, English, or other related field
- Strong understanding of content creation and engagement tactics
- Excellent English communication skills, both written and verbal
- Strong multitasking skills
- Highly organized with exceptional attention to detail
- Ability to operate effectively in a highly collaborative team environment
- Experience with Google Workspace and ClickUp (or other project management platforms) preferred
- Experience in the healthcare and/or SaaS industry is a plus
- Willing to work shifting schedules
- Willing to work during holidays and weekends
- Willing to work in either our Cebu IT Park or JY office
- Monthly salary of 40,000
- New hire bonus of 5,000
- Paid Training Period
- All national Philippines and USA holidays are observed
- Paid time off—public holidays, vacation, and personal time off
- Robust and effective Government Benefits Administration
- Lactation breaks (for breastfeeding moms)
- Discounted optical services with our partner clinic
- Free lunch/dinner and unlimited coffee and ice cream daily (for on site employees)
- Free Health insurance with one (1) free dependent
- Free Life insurance
- Free Accident insurance
- Relocation allowance for new hires (from Outside Cebu)
- Company-sponsored outings
- Interest-based employee clubs (DOTA, Basketball, Dance, Music, Photography, Yoga)
- General Assessment and Video Interview
- Follow-up Phone Screening
- Technical Exam
- Technical Interview
- Reference Check
- Job Offer
- Training